Know the terms used in Facebook - Facebook Terminology
People who are using Facebook for the first time may run into terms that are unfamiliar to them. It is necessary to know the Facebook lingo before you get started on facebook marekting.
I have framed down some of the mostly used terms in Facebook.
EdgeRank : An algorithm used to determine what content is shown in user's news feeds.
Fan : A Facebook user who chooses to 'like' a business page.
Friends : (noun) A personal connection on Facebook;
(verb) To add a user as a connection on your profile.
Friend List : An organized grouping of friends.
Group : A collection of Facebook users with a common interest.
Insights : The metrics feature within the business pages to analyze the performance of your content.
Like(s) : (verb) To 'like' a business, or to become a fan of that business page;
(verb) To 'like' a comment or post within a business page or profile;
(noun) The number of users who 'like' your page.
Network : An association of Facebook users based on a school or workplace.
News Feed : An aggregation of friends status updates on your own homepage.
Page : Official presence for public figures, artists, brands, businesses, places, entertainment, causes, or products to share information and interact with fans on Facebook. This is how businesses can use facebook to organically drive traffic, leads and customers to a website.
Profile : Presence for individuals (not businesses) to share information and interact with friends and organizations.
Timeline : The core of a profile or page that aggregates new content posted such as status updates and recent actions.
Ads : Advertisments which are paid services of Facebook used to promote your products or services.
If you feel to know about any other term which is missed out here by me, you can feel free to put it down in the comment section below.
First published here: How to use Social Media Networks to Market your Business
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